Pyjama Trend

Clockwise from top left: Stella McCartney S/S12, Louis Vuitton A/W13, Marc Jacobs A/W13, Antonio Marras A/W13, Florence Welch in Moschino and Alexa Chung in JW Anderson pyjama style bottoms.

Pyjamas have been edging their way onto the catwalks for some seasons now, mostly with bad reviews. However, it seems that this odd trend has been one that designers over the past few years have been eager to crack and may just have done so this Autumn/Winter.

   This controversial trend is one of which you will either love or hate. Taking a very confident sort of woman to pull it off and an imaginative, open mind to see the beauty behind it, I can easily see why this idea has been dismissed by the majority of people.

   Personally, I have finally come to terms with the splendour of the idea. I mean what could be more sensual and self-assuring than being draped in comforting silk and being able to slouch into the laid back silhouette without a care in the world? However, in saying that, this is still a risky look to pull off. We are not talking about rolling out of bed in your silky La Senzas and walking out into the street, this look must be styled and accessorised in the appropriate way for it to be socially acceptable.

   With this trend being the one that is pushing the boundaries of fashion most at the moment, be prepared to make mistakes and for stares from passers-by.  Looking back at the 2012 NME Awards, Florence Welch stepped out bravely in a Moschino pyjama suit and was unfairly ripped to shreds by the media, landing her spot on many worst dressed lists.

   Stella McCartney’s block-printed silky pyjamas were one of the firsts to be brought to the catwalk last spring, offering an innovative alternative to her traditional trouser suits. Fashion muses to many, Tilda Swinton and Rihanna were soon to catch on and from there on the pyjama hype has risen…And if anybody could improve this look any more it’s Marc Jacobs, his AW13 collection for Louis Vuitton doing exactly that.

   So with look being huge for this winter I’m certainly on the lookout for the perfect pyjama suit. I just have one concern- silk isn’t the warmest of fabrics. Any chance dressing gowns will come into fashion sometime soon?